One fall Instagram photo can bury a tiny town in traffic
ByMark SmithandDaniel Connell•
3 days agoUpdated: September 24, 2026, 6:14 pm EDTPublished: September 24, 2026, 6:05 pm EDT

Viral social media posts send leaf-peepers to chase the same handful of spots in the same two-week window, straining small New England towns. The region’s $8 billion foliage economy is full of tiny towns that can’t handle overtourism. Here’s how geotagged fall foliage can turn quiet back roads into gridlock.

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