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Tourists in Italy Led Astray by Google Maps; Company Says It's Working to Fix the Problem | The Weather Channel
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Tourists in Italy Led Astray by Google Maps; Company Says It's Working to Fix the Problem

This photo posted on Oct. 10, 2019 by the municipality of Baunei in Sardinia shows a vehicle that was stuck after its driver followed Google Maps.
(Comune di Baunei - Santa Maria Navarrese via Facebook)

At a Glance

  • Firefighters and rescue crews were called out more than 140 times in the past year to help stranded drivers.
  • The town posted signs warning visitors not to follow Google Maps.
  • The company is working to eliminate the problem, officials said.

After firefighters and mountain rescue crews were called out more than 140 times in the past year to help motorists and hikers stranded on secluded mountain roads, officials in the Sardinian town of Baunei were fed up.

Leaders of the town on the Italian island blamed the Google Maps app for directing drivers and hikers in search of deserted beaches and other scenic points onto routes that left them stuck or lost on winding dirt roads and trails in the Supramonte mountain range. Last week, they placed signs around the area warning tourists not to follow the mapping app.

On Wednesday, town officials said in a Facebook post that Google told them it was working to rectify the situation.

"Too many sedans and hatchbacks are getting stuck on unpassable tracks, sometimes offroad vehicles, too," Baunei Mayor Salvatore Corrias told CNN. "All because they follow Google Maps, whose instructions are often misleading on our roads."

(MORE: New Orleans Hotel Collapse Site Could Face Further Danger From Tropical System)

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A Google spokesperson told the network, "We are aware of an issue in Sardinia where Google Maps is routing some drivers down roads that can be difficult to navigate due to their terrain. We are currently investigating ways that we can better alert drivers about these types of roads."

The Supramonte mountains are popular with hikers and rock climbers. The mountains cover five villages and are marked by sinkholes, deep canyons and rocky peaks, according to Sardinia's tourism site. Those who got stuck were mostly tourists trying to reach famed beaches on the Gulf of Orosei.

Such Google Maps mishaps have taken travelers and locals alike on accidental detours in other areas, too. In June, some 100 drivers in Denver who opted to follow the mapping app's advice to avoid a traffic jam ended up stuck in a muddy field. One of them, Connie Monsees, told ABC News that she didn't blame the app, but rather society's reliance on technology.

"I don't know that it's so much about Google," Monsees said. "It's about us – that we want so badly for life to be efficient that we try to take shortcuts that aren't really necessary."

The Weather Company’s primary journalistic mission is to report on breaking weather news, the environment and the importance of science to our lives. This story does not necessarily represent the position of our parent company, IBM.

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